Positioning is kinda like niching - people know they probably should do it, but they don't really understand what it is or where to start. 

I created The Simple Guide to Positioning to walk you through the process from only you knowing you’re the best at what you do, to everyone knowing that you’re the best and begging to work with you. Oh, and that also means helping more people, making more money, and generally feeling some truly epic work satisfaction!

If we've not met yet: Hi, I'm Lizzy! I was invited to become one of the first four ConvertKit Certified Experts and I've built my business around successfully positioning myself as the go-to expert for all things ConvertKit. What does that look like in reality? People I don't know tagging me almost daily to recommend me, being able to confidently charge premium prices, and generally having people clambering to work with me so not much need for traditional marketing! 

In this training I share with you exactly how positioning works and a load of different strategies you can start incorporating into your business today so that you can stand out in an overcrowded industry!

We're going to be covering:

• exactly what positioning is and why you can't ignore it
• quick and easy exercises to figure out how you actually want to position yourself
• super simple things you can do that will seriously up your positioning, even if you’re still working on your confidence
• how positioning relates to pricing and why you might want to consider increasing your rates so you can book more clients than ever before
• how to be so memorable that you have your own army of devoted fans promoting you
• develop your story around why you’re the go-to expert so that you can meaningfully connect with people
• creating irresistible content that keeps you firmly at the top of ideal clients’ minds so you’re the first person they go to when they’re ready to invest
• saying no to unideal work as you shift what you do, and for who

The ability to effectively position yourself in the marketplace and convey your value to potential clients is essential, especially when you’re charging more than your competitors,

Please note this is a full training (1 hour, 20 mins) - it’s legit everything I know about positioning. Don’t be fooled by the price. There is no upsell or anything at the end!

What position do you need to step up into and own in your business?!

(About a similar training I did on affiliate marketing) "Thanks again for offering this! I loved the mini-training format too. Because not everything needs to be a super lengthy course, ya know?" - Sarah Anderson

(About a similar training I did on fast launching) "I love your no-nonsense, non-bullshit, down-to-earth approach. I also appreciate that you didn't waste a ton of time at the beginning naming every name and saying where everyone is from and blah, blah, blah. I tuned in about two minutes late and you were already into the CONTENT, which is what people are paying for. Very value-packed." - Alex Strauss

(About a similar training I did on fast launching) "You're just 'you' and so refreshingly honest and happy to go against the grain, which the rebel in me adores! Love your 'anything goes'/ 'there's no right way' attitude. It's so nice to hear from someone so accessible and 'normal'. Also, the fact you're not one of those out of reach 'gurus' who's earning millions and has a massive team. What you're doing and achieving is in reach, which makes what you're teaching more realistic!" - Emma Smith