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The Tripwire Toolkit

Your thank you page should be making you money — not just waving people off!

Inside The Tripwire Toolkit, you’ll get all the tools, swipes, and tech walkthroughs you need to turn “thanks for signing up” into “cha-ching, you made a sale” — before your welcome email even lands.

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What 550,966 Clicks on Digital Products Reveal About What Actually Gets Clicked (and What Gets Ignored)

But what actually makes people click?

Clicks Don’t Lie® is based on 550,966 real clicks from my bundles — so you can finally see the truth about what makes an offer irresistible (and what gets ignored).

What you’ll discover inside:

  • The 6 main (totally controllable!) factors that consistently lift some offers above the rest — and how to apply them to yours
  • How to make people feel seen and hopeful in your offer copy, so they’re instantly intrigued
  • The real data on names, descriptions, formats, and CTAs that consistently attract attention
  • Practical takeaways to help you create offers people can’t resist clicking on

This isn’t theory or guesswork — it’s data-driven insights you can apply immediately to your tripwire offer.


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Grow Your Online Business Fan Club

without having to niche down, declare yourself an expert, or even be clear on your ‘message’!

Here’s what you’ll learn:

  • The one thing you need to be clear on before you can grow your audience of super fans (and how to actually get clear!)
  • Why your 'ideal client avatar' matters so much less than you think, and how to actually decide who you want to work with.
  • The three main paths to grow your fan club — and which one to focus on for quicker results.
  • How to authentically position yourself as someone with things to say on a range of topics without faking you're an 'expert'.
  • My special mindset shift so you never have to 'sell' — and even better, you’ll actually want to show up and be seen!
  • How to infuse your uniqueness into your business so you have a memorable and stand-out brand.

What’s included:

  • 1 hour 30 min training in bite-sized lessons with closed captions and detailed notes
  • The option to download lessons to your favourite podcast app and listen on the go
  • Worksheet with all the questions from the training to keep your answers in one place
  • Bonus 1-hour training: How to come up with the perfect freebie for your audience (to help build your email list)

[[2900 | currency]] [[4700 | currency]]

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